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Climate Justice

A Scrollytelling for Climate Education

 This project focuses on the causes and effects of climate change and the associated injustice that results from the impacts of climate change. In a digital way, the developed Scrollytelling attempts to confront users with the question:

Is the climate crisis fair?


Design Process

HOW MIGHT WE To give the our team a unified goal to achieve within the project, we collaboratively developed a How Might We Question in FigJam.

How can we inclusively explain the concept of climate justice by creating an emotional connection through a change of perspective that provides motivation and inspiration for concrete action in everyday life?

Bildschirmfoto 2020-04-29 um 19.31.50

Collaborative HMW Development · July 2020

CJ_HMW

Final HMW Question

SCROLLYTELLING USERS To keep track of users and their individual needs for future scrollytelling, we created 3 main personas. These are classified according to their attitude towards climate justice as well as their access to information regarding this topic.

CJ_Personas

Main Users of Scrollytelling

200422_Personas Linda

Goals, Pain Points & Motivation of Personas

THE STORY We developed a structure to accommodate the content we researched and approved in collaboration with Scientists4Future. The goal is to take the reader from a bigger global picture to three local stories about climate justice, and finally end with opportunities for action so readers don't feel powerless. 

CJ Screenshot

Introduction of Scrollytelling ”Gerechtigkeit“ ("Justice")

CJ_Structure

Structure of Scrollytelling

Date Jul 2019 - Sep 2020

Client Scientists4Future

Team Sophie Schüttemeyer, Elise Werner and Donatus Wolf

Role Concepting, Writing, UX/UI

Further projects

© Linda Klotzbach 2022

© Linda Klotzbach 2022

© Linda Klotzbach 2022